CULTURE OF CHEAPNESS
We must migrate from “the cheapest” to“the best we can afford“. It’s as simple as that, although achieving it can be complex. I believe it is better one good one than five cheap ones, one quality one than twenty mediocre ones, one with a very high emotional payoff, like some of my Lovemarks, than seven […]
AFRICA IN THE CONSCIENCE
The numbers in Africa are horrifying, but even more so is their impact on human lives, their death and the miserable “quality of life” they suffer every day. While in Costa Rica we are approaching a life expectancy of around 80 years of age, in the African continent we barely reach 47. I feel bad […]
PIXELNOUVEAU IN TRIBE
Today we are in black at Tribu, ready for an extraordinarily exciting day. Diego Vargas, a wonderfully talented digital creative presents his exhibition in our space, where imagination shows that it has no limits and in which we see a suggestive fusion of dreams and realities, of tangible and intagible fantasy. María Luisa Cardona has […]
MORE THAN 26,000 HITS IN APRIL
Suddenly there are a lot of them, but they are nothing. They sound like a bunch of hits to me. What do you think? The truth is that it makes sense to write if you are read, but more important is if what you write provokes some connection and detonates some process of change and […]