WHO LIKES TO BE YELLED AT?
BRANDS WILL PAY DEARLY
Brands that ignore today’s climate crisis will pay dearly. In his words, Al Gore focuses on linking brands, business, advertising and our lives to global warming. I add one more excerpt, in which Gore clearly inspires us to take action and be part of the second response he proposes. Tribe for Bear’s contribution is one […]
CLIMATE CRISIS: EVERYONE’S CRISIS
Last Friday Al Gore spoke to the world’s advertisers, creatives, clients and production companies at the Grand Audi of the Palais des Festivals in Cannes. The climate crisis is a huge, urgent, important issue, and we can all make a contribution. Al Gore argues, however, that as business communicators we can make a crucial difference. […]
AN HOUR FOR THE EARTH WITH A GOLDEN LION
Leo Burnett Australia ignited everyone’s imagination with an idea that makes us smile, excites us and makes us contagious. The presentation of Leo and its Contagious division has just finished, an extraordinary seminar, superior to any other seen during the week. And here, a video to celebrate: Don’t miss www.leoburnett.com/wildfire . There is a lot […]