WE LIVE IN EXPONENTIAL TIMES

Even with the crisis deep in the minds of the most pessimistic, this data reflects much of the world we are still living in today. If there are those who really think that the recession implies a kind of time-out, perhaps it is time to remember that life goes on and that everything passes. Preparing […]

ADVERTISING ON THE LINE AND PEOPLE OF IDEAS

. When advertising is placed on the edge of the precipice of decisions, it is easy to choose to cut it. In this series of slides we find an attractive, interesting, timely and highly debatable presentation, as evidenced by the comments below. username has been added to your contacts. Msubasi: It’s a nice presentation; good […]

YOUNG LIONS COMPETE TO GO TO CANNES

In Costa Rica we are just a few days away from starting the competition to hunt for the best and most daring young talents in the country to represent us and win at Cannes, both in Film and Print. In the meantime, the included video shows some of the road they are traveling right now […]

CARLITOS’ ROOM

  Last weekend I got the YouTube link with the new case prepared by JWT Costa Rica, under the direction of Christian Caldwell and his team. Clearly, they are once again betting on a case to compete and win in Cannes, now with a prestigious brand worldwide. Since I’m completely off target and don’t follow […]

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