THE SOCIAL MEDIA REVOLUTION

I loved this video, which in a few minutes gives you the reality of the revolution that social networks imply today, right here on our computer screens. The message has many data already surpassed, as Facebook users would already form not the fourth, but the third most populous country in the world. The INFLUENCE proposal […]

Social media requires delicate approach | Opinion | New Media Age

Social media requires delicate approach 4 March 2010 Print Email Share Save David Edwards, planning director, Digitas London A shift away from campaign sites to community networks by major FMCG brands such as Coca-Cola and Unilever(nma 14 January 2010) is no surprise as marketing dollars are heading to where a massive swathe of the global […]

WHAT IS THE PURPOSE?

“What do you have in your hands?” he asks us at the end of the message Rick Warren, and immediately adds, “talent, background, education, freedom, connections, opportunities, wealth, ideas, creativity.” And yes, it sure hasn’t been for us. In an adaptation of Warren’s words in his best-seller “A Purpose Driven Life” I would say that […]

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