The lion escaped
Let’s look at it this way. In a year in which we repeated agency of the year in the Volcano, with lava, fire, ashes and fumaroles included, to then sail the Caribbean alone in a speedboat and bring us more statuettes than any other agency, the cherry on the cake would have been that chubby […]
Cannes 2011 just around the corner
This year Cannes is not over yet and it is already impossible for me not to think about the next one. After five festivals, it is becoming clearer to me every day the cyclicality, the turn of life, the 365 days, the time here and the time at home, everything to understand that in a […]
Unlocking the power of mobile. Initiative
Mobile adoption is happening in a thousand ways, but there doesn’t seem to be a clear path, so there is a global obsession to take advantage of it. The context and location of mobile makes people use it more than a computer. Initiative conducted research among 8,000 users worldwide to understand trends in the use […]
Day Two At Cannes Lions 2010
Live from Day Two at Cannes Lions 2010 Read this email online <https://list.canneslions.com/t/293993/15521106/3208/0/> Six shortlist exhibitions opened at Cannes Lions this morning and tension is already mounting ahead of the first awards ceremony tonight. BEFORE THAT, BE IN THE PALAIS TODAY TO SEE: SAWA Seminar The Cinema Medium – Connecting Technology, The Audience And The […]