No advertising in C magazine?
The greatest contradiction of the document is that it has no advertising, despite the fact that its protagonists gravitate or have gravitated for many years around advertising. Regarding the document, Suárez says that “we don’t care much about the visual, this magazine is not to be seen, it is to be read. Therefore it is […]
Single letter trigger: C
I met Carlos Suarez about 5 years ago in Cannes. Editor of Brands magazine in the Dominican Republic, he is an Argentinean with a Venezuelan soul and creative passion as if he were an advertiser. Controversial, provocative and incisive, Carlos came to Costa Rica several months ago and interviewed key players in the advertising world […]
Success is relative. So is the feline.
In Incae we would say in one word that is the answer to every opinion or solution: it depends! With the theory of relativity explained by Einstein for all other mortals, when you sit with a beautiful girl for two hours, it seems as if two minutes have passed. When you sit over a hot […]