The future of advertising

El futuro de la publicidad

A few days ago I was asked several questions about the future of advertising. I suppose that after more than 30 years in it, the journalist had a reasonably good basis for assuming that I would respond with arguments and insight from my crystal sphere. However, my views came from a different source: the Harvard […]

Discover your musical talent

Descubrir tu talento musical

When it comes to musical talent, Costa Rica is an exciting scene of revelations. Its geography of just a few square kilometers, just a little over 51,000 square kilometers of land, bears no relation whatsoever to the quality and quantity of music that is produced. Check out this sample from Sonámbulo, which I loved. However, […]

The message in the colored spheres

El mensaje en las esferas de colores

The message in the colored spheres. In the registration of his candidacy for the National Liberation Party, Johnny Araya discreetly presented a message of inclusion, openness and renewal through a multicolored sphere, as a symbol of his determination to make a difference with a proposal of legitimate convergence. With a profound influence in the work […]

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