2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Mauricio; a spiritual retreat in […]
GDP in countries is possibly the factor that most directly correlates with attendance and registrations at Cannes, according to historical data, as more than price, distance or country size, when economies are affected, participation is directly affected. With a global economy in [...]
I’m not sure we have such a precise definition for trucho, however, I heard an interesting reference today at the reps meeting in Cannes. The first one, regarding scam ad, or I guess, trucho, refers to those ads that were produced without [...]
In the photo, Phil Thomas, CEO of Cannes welcomes representatives from more than 50 countries to the show. This Monday, the annual meeting of Cannes representatives began early in London, and because of this, I took flights again and came to participate [...]
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With really good prizes, La Via Costarricense has launched a new opportunity to participate in the design of La Costa Rica que Querés. I invite you to participate!
Brands that discover their higher purpose are those that transcend and make a big difference. From those that ignite innovation to those that celebrate victory, from those that fill the world with happiness to those that propose life as a journey. With [...]
Last night I was entertained for a while with Animoto, the photos of the meeting we had in August with young professionals in Santa Ana and good music in the background. Great therapy to keep the focus on what has us in [...]
“Carpe Diem“, “Oh Captain, my Captain!”, “I don’t want a product of the environment, I want the environment to be a product of me”, “what you do in life, echoes in enternity” and so much more that comes from…. the movies! Influence [...]
A different way In Costa Rica, it’s even scary to propose! The fable of the pots of lobsters in boiling water could not be truer. While the German or gringas would all be saved, in a collective effort to get out alive, [...]
