2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Mauricio; a spiritual retreat in […]
HomeTwo Costa Rica It is not easy to acknowledge that in Costa Rica we can have the best in the world. However, from my biased and completely subjective opinion, the best kindergarten in the world is found in Escazu. It is a [...]
It is not easy to recognize that in Costa Rica we can have the best in the world, however, from my biased and totally subjective opinion, in Escazu is the best kindergarten in the world, a Lovemark from a to z, in [...]
To score a goal, you have to kick it into the frame. To achieve something, you must first try. To win, you have to participate first. To hunt a lion, you have to aim, believe it is possible and pull the trigger. [...]
If you don’t like something, say so. If you have a contribution, say so. If you find me in error, wrong or stupid, say so. And if you think it’s okay, whatever you want to say, you can say it here in [...]
We are often asked for garbage, and this is what we give. It is very sad. However, there is a light on the horizon and here is a clue. In an interview in Adlatina published today with Tony Granger, chief creative officer [...]
They say that rings are obnoxious, unless you’re in it! And because of this, possibly some may feel a certain reaction in their guts towards this advertising agency called, precisely, La Argolla. They started with rebelliousness and have not given it up, [...]
After judging some 400 advertising pieces of the Ojo de Iberoamérica, and having seen some 1,500 more, I have some anxiety and concern, because we have a long way to go. Not only are we far from Argentine creativity, but we are [...]
There is no one who is unaware of the fierce and predatory competition among advertising agencies in the country and around the world. It would seem that the time of ladies and gentlemen has passed and it has become, as they say [...]
