2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Mauricio; a spiritual retreat in […]
Coca-Cola has a lot to say, and therefore, we should all listen. Say no more. It’s here for everyone.
David Droga will soon be in Costa Rica for FID, where we anticipate he will tell his story. One that has everything to do with Cannes. Here is a video in the direction of the most important creative festival in the world.
Last night an important group of the country’s businessmen arrived at Tribu for a meeting with José María Figueres, which resulted in a dynamic typical of what today has come to be called a ” conversatorio”. In this private, though not secret, [...]
I think we came to have the longest name among advertising agencies in the world: Consumer Exceptional Nazca Saatchi Saatchi. Those were important years in the construction of the DDB Tribe of today, because everything has its history and what has been [...]
When you add up the years, you add up the experiences, Chivísima! They say that old dogs don’t learn new tricks, which is why I won’t stop taking notes, living, listening, learning and growing. The key ingredient is some humility, knowing that [...]
Strength and honor. The story of a general who became a slave. The story of a slave who became a gladiator. The gladiator who challenged the emperor. It can be your story and it can be ours. I don’t doubt it for [...]
This is a conversation we will never forget. But for that, you have to get to know her. 😉 On her way to the top of Everest, this brave tica named Gineth Soto stopped by Tribu DDB to talk and share. Thanks [...]
I would not like to compete with Tribu. It is an agency that is too strong, dynamic, cheerful, full of energy, ideas and achievements. That must be why so many agencies have given up. Charita! It would be much more interesting with [...]
Invitation to the next event: Sunday, February 6th. Intercontinental Hotel, 4:00 PM. Some of you may have heard or read some of what we have published about the Openhouse Project. In a nutshell, it is an initiative that focuses on creating a [...]
Costa Rican Gineth Soto will reach the summit of Everest next May. Her second attempt will be the good one, and after an intense preparation, she will be the first person from our country to reach the roof of the world. We [...]
For those things in life, I have visited “the city of sin” more than I would have proposed. I ran a marathon there a few years ago, I’ve spent a couple of yearends there, and on last week’s unexpected visit, we went [...]
In Forum2 there is a sensational tribe of geeks, full of life, energy, youth, talent and commitment. It is a collection of professionals so advanced and on the cutting edge of technology, that it is as exciting to watch them as when [...]
