2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Mauricio; a spiritual retreat in […]
Let’s talk about your finances for a moment. Are they in balance or out of balance? Are you paying more to your credit card issuer than you’d like? Do you want to buy a house but don’t know how? Is your first [...]
In our soccer countries, very little is known about rugby. For this reason, I include this video in case you want to know the basics of this spectacular sport. After the New Zealand All Blacks beat Canada last Sunday, the best teams [...]
Stefan Asafti has created an interesting project about brands, which he justifies as follows: “The truth is that every pair of rivals has something in common. It has something that has helped them build their identity, all the way to becoming the [...]
The 10th month of the year is October. In Costa Rica it is a rainy month, although this year through HBO it will arrive with the sun. On the 5th and 6th of this month a documentary on the life of George [...]
It has been an event for the country, a publicity moment and a social phenomenon. The launch in the media for Movistar and Claro has generated countless comments and opinions. For, against or the opposite, Ticos are suddenly at the gates of [...]
With presentations two Sundays a month, tomorrow at the Openhouse: “Bulevar de los Sueños Rotos”, at 10:55 AM in Escazú, at the Meridiano Auditorium in the HSBC Building, next to Plaza Roble / Multiplaza. It’s simple. Some of our dreams come to [...]
At about 15 minutes before midnight, we celebrated in Tribu the 4th consecutive Volcano for Agency of the Year. After a demanding and not at all complacent awarding, this year’s jury distributed prizes among several companies, although once again we scored enough [...]
We all want success and fame. We want to be admired, respected and even applauded. Right? On a Volcano, in Cannes, Hollywood or in a public square, on stage or at home. Yet, when someone asks: Who has achieved real success, few [...]
Since Volcano hasn’t happened yet, I don’t have much new to tell you. What I can think is that it will be the prelude to a pitched battle next year for several reasons. If we consider this week’s competition, we could expect [...]
“Start at the end and work your way back to the beginning” is Andrew Stanton’s summary of storytelling. With English subtitles, I think you will want to apply his ideas every time you are going to speak in public, give a presentation, [...]
The COMUNIDAD de Empresas de Comunicación Comercial de Costa Rica presents the Pellizco y su Volcán. It is the local championship of advertising and commercial creativity, as the first Central American stage in the direction of the world. For sure we will [...]
Every fool with his or her own theme. I neither judge nor criticize, but applaud the important thing that is important to each one. It is not a question of more or less, nor if it is or not. What is important [...]