2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Mauricio; a spiritual retreat in […]
When I review the one thousand three hundred and so many entries I have posted on this blog for several years, I realize that I have not written more than I have left any opinion here. Deliberately, without plan and without malice [...]
In 3 weeks from today I will run a marathon again, although this one has two particular characteristics: it will be the last one and the setting is New York, in the company of about 40,000 others who, like me, have been [...]
While the award ceremony had not yet begun, everything was going great for Tribu. It started and then it all went downhill, with a mention we won while Publimark was on the screen, and so on until the end, all wrong! 😉 [...]
At the time when we won our first Pregonero Bronce, around 1991, some 20 years ago, as an agency we took home an invaluable statuette.When we won our first Pregonero de Bronce, around 1991, some 20 years ago, as an agency we [...]
El Pregonero de Bronce is the creative contest with the longest trajectory in Costa Rica. It is the classic of national creativity with 29 editions full of excitement and competition, as well as a thousand stories, anecdotes, triumphs and defeats. In the [...]
For decades I have lived in an environment of creativity, innovation and idea generation. Chilling daily challenge, if I can put it in three words. However, nothing is more exciting than finding a new idea, a new way of looking at the [...]
It’s 5:22 in the morning. I came to the kitchen hungry, thinking about putting some energy into my body before my workout. At 6:00 AM I go for 30 minutes of jogging and then 60 more in the gym with weights. The [...]
Jorge Jiménez Deredia is exhibiting his work once again, now in three locations in Sicily: – The archaeological site of Segesta: one of the most important archaeological sites in Sicily where one of the oldest and best preserved Greek temples is located. [...]
Listen to it here. Share it and enjoy it. And how not to take Puppy? It has been, is and always will be an unforgettable creative piece that deserves its chance at Cannes. As they say, gum and glue. Or in another [...]
The organizers of the Cannes Lions have offered us one more duo to participate in Film in the Young Lions Competition. Yesterday the announcement was sent by Lilliana González, Executive Director, to all the affiliated companies of the Community. Given the short [...]
Christian Fuentes and Noé Arias in Cyber, Mariana Morera and José Pablo Bolaños in Graphics, Paola Fatjó and Rebeca Barzuna in Clients, are the duos chosen to go to Cannes and compete in the Young Lions. We expect a lot from their [...]
Some studies have shown that products found by people on Pinterest are more likely to be purchased than on other social networks. Why is that? I find Pinterest fascinating, it invites me to explore much more than Facebook and has brought me [...]
