Resonates the Mindshift of the Zeitgeist
Mental change is the demand today for those of us who inhabit this planet. Especially for those who seek every opportunity to make a difference, to exist for a purpose or to live with meaning. A week ago I had the immense privilege of attending the Google Zeitgeist with the central theme on Mindshift, precisely […]
Take Chichí! for those who arm wrestle with it.
Today I sat down to read Fusil de Chispas and all the comments posted on Christian Cambronero’s famous blog in reference to Tribu DDB ‘s new campaign for our client El Verdugo, produced by Camera, with only a week on air. How much fun I had! A Victor said of the campaign: “I laughed, I […]
I’m a fan of Derek Sivers
After listening to him on Zeitgeist I wrote him to ask for the link to the video of the first follower. And of course, minutes later he answered me with details, several options and the recommendation to use it, copy it, play it or do whatever you want with it. He sent me the link […]
How to start a movement?
Derek Sivers came to the Zeitgeist to propose that a movement is more about “followership” than leadership, extolling the value of the first follower. The video that illustrates this brief talk, which doesn’t look good, shows a guy who started dancing alone. Then it shows how one decided to follow him, bursting the movement until […]