More Costa Rican agencies on the short list
Ogilvy, McCann and Publimark have achieved finalists in PR and Outdoor. The possibilities of more Lions for Costa Rica are growing. Between tonight and tomorrow we will know, although Press has been our difficult moment and the great challenge of the moment. After having 11 finalists last year from three different agencies, including a Bronze […]
The sleeper is better than an alarm clock
Brands have become obsessed with the idea of penetrating the new social world we live in. In the seminar by The Huffington Post, however, they warn us of the mobile as the new apple in the garden of Eden. Therefore, it is not surprising to see an App that helps us to disconnect, and thus […]
Competition to the numeral: #canneslions
We are living the biggest Cannes Lions in history, with more than 32,000 entries participating, more than 10,000 delegates attending and more clients present than ever before. Yesterday I was talking to Phil Thomas, CEO of Cannes Lions, and he told me: “without a doubt it is the biggest, now we will have to wait […]
First Costa Rican finalists in Cannes
McCann-Erickson and JWT agencies dawn on Direct’s shortlist today, Sunday! With 105 entries in various categories, we are looking forward to more Lions to enrich the biodiversity of our country. We are also very happy to see Guatemala also present in the first list of finalists to be published today in Cannes. Creativity changes the […]