One year after Everest Base Camp
When I was able to admire it with my own eyes a year ago, I never imagined the connection I would make with that mountain for the rest of my life. I was on Kalapatar, a peak at 5,550 meters elevation, at sunset, realizing a dream that had loomed in my imagination years before. The […]
I barely survived the NY Marathon.
Among those of us who run marathons, as among those who share any affinity, anecdotes jump out one after another. So it was last night between DSQ runners and our wives. Everyone tells their story, their moment, their excuse or reason, between euphoria or resignation, joy or frustration. And so, I am going to tell […]
New York is the great marathon
In Santa Ana today it was raining like a good storm day, what a relief! My Asics will remain without running today and the 40 minutes of scheduled training, will remain in the limbo of the pending. The anxiety grows and although I tried, since 5:15 in the morning I couldn’t sleep anymore. Next Sunday […]
Cannes creates the Lion for Creative Effectiveness
The organizers of the Cannes Lions have had several years of discussion, even with all its representatives, and they have finally decided: the Lion for Creative Effectiveness will be launched in 2011. Although for years Cannes has been awarding ideas with results, in many categories, today it is created and launched with a press release […]