THE “NIKE+ 10K HUMAN RACE” WILL BE RUN TODAY
Today all records will be broken, as Nike will have organized the race with the most participants in history by creating the Human Race. Here’s how it works. In 25 cities around the world thousands of runners will participate in the races organized in them, ideally dressed in a red T-shirt and with your iPod […]
TWO FRIENDS
MORE FROM KEVIN ROBERTS AT WHARTON
This old bald-headed, pot-bellied, rich rich and loud is one of a kind and undoubtedly pure adrenaline at the helm of pure adrenaline at the helm of Saatchi Saatchi. Saatchi. When he was the CEO of Pepsi in Canada, he shut down a Coke vending machine Coca-Cola vending machine with a machine gun to get […]
YESTERDAY I SAW YOU
Yesterday I saw you. Very clearly. Message received. Commitment accepted.