Cannes creates the Lion for Creative Effectiveness

The organizers of the Cannes Lions have had several years of discussion, even with all its representatives, and they have finally decided: the Lion for Creative Effectiveness will be launched in 2011. Although for years Cannes has been awarding ideas with results, in many categories, today it is created and launched with a press release […]
I want it simple and elegant

I have little to add to a topic that I sum up in two words: simple and elegant. So is the Mini or my Q5, so is the Mont Blanc or even more the iPad. In a few clicks I buy my ticket on American Express Travel or my theater ticket on TicketMaster. BH Photo […]
Johnny vs. Johnny

Competitiveness starts with you. Improvement is one’s responsibility. Life is full of opportunities and taking advantage of them is one’s choice. Being better every day and turning every possibility into a contribution is, in essence, one’s choice. This is why, in the midst of everything we can add, Johnny Araya’s new campaign for Tribu DDB […]
IGNITE Costa Rica is coming (#ignitecr)

If we organize it together! At Tribu DDB we have made the contacts and we are going ahead with an initiative that will generate a different, refreshing and certainly stimulating experience. What is Ignite? Fast-paced, provocative, social, local, energetic presentations and much more. This is Ignite: a high-voltage evening of 5-minute talks, supported by 20 […]