Tribu in the top 50 of Iberoamerica
Today I was looking at the list and I couldn’t help but take a close look at the agencies that share the 34th place in the ranking of winning agencies in the Ojo de Iberoamérica: there are 33 agencies with the best results in Latin America, and some might say that this is wrong, although […]
The tribes behind Tribu
I won’t tell you much, because the pictures say it all. Take a look at Tribu’s Facebook page. If you haven’t done it before, give it a Like, and then don’t miss the photo booth, an idea of Promotica during the week of celebration. There are hundreds more photos. They are tribes behind Tribu, bringing […]
We are rich
We are rich; simply because we have more than we need. The central idea of the message, however, is around what to do with this condition of privilege that all of us who are rich have. A few days ago I was invited to give the first talk of the series: “How to be Rich” […]
Kisses for Benetton
I join the millions of tweets, posts, references, links and everything that adds to one of the most viral campaigns in a long time: Benetton’s Unhate. What envy! And I don’t mean the envy that some people might feel when they kiss Chavez, but the fact that we would have loved it to be from […]