A different way

Una vía diferente

A different way In Costa Rica, it’s even scary to propose! The fable of the pots of lobsters in boiling water could not be truer. While the German or gringas would all be saved, in a collective effort to get out alive, in our country it seems that we prefer to die before helping each […]

The excitement of Cannes

Next month will be the meeting of representatives in London, to continue to ignite the excitement of Cannes in our country. In the video summary of 2012, I was delighted to see, from left to right, Rebeca Barzuna, Javier Mora, Adriana Duarte, Paola Fatjó and Kenneth Prieto as part of the Costa Rican delegation that […]

It’s like eating fish

Es como comer pescado

Respect improves life, and for this reason, it is better to take each step like eating fish: very carefully! If an advertising client is going to invest a dollar or a hundred thousand, be it a soft drink, a bank or a politician, he better say something that adds, that serves and motivates. Who needs […]

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