2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Mauricio; a spiritual retreat in […]
It’s a great move by Google and it’s called Blackle. By using a black Google search screen, the energy savings can be significant. For this reason, I recommend using the black version of Google.
We finished the second round, and as I enjoyed last year, judging for the Ojo de Iberoamérica has been a pleasure. First, because of the organization and gift of everyone at the festival, and second, because of the quality and creative level [...]
Less is more.
Talking about a retail account is indivisibly talking about a focus on women. Whether your business is a store, a hardware store, a car dealership, your custard in the refrigerator at the supermarket, your products on the shelf at the grocery store [...]
At Tribu we are looking for Account Executives with proven experience in marketing and/or advertising, as well as full time Account Managers. Do not hesitate to contact Diego Garcia, General Manager, diego.garcia@tribu.co.cr or me.
When I was offered the cover of the first issue of Ego, several years ago, I had no hesitation in refusing the kind offer. The name of the magazine and my unfamiliarity with its new format led me to pass up the [...]
If praying is talking to God, meditating is simply listening to Him. If you want to do it, the Frenchman Erik Satie composed a master key to do it: his Gymnopédies of 1987. To listen to God. Openhouse.
Two years ago at Tribu we edited a magazine. It was called Alma and it was made by all of us at the agency, with the particularly valuable support of Aurelia Dobles, how we enjoyed it! In those days we placed it [...]
Let’s see, you who are so educated or so cultured, what does calamitad mean? Disimolar? Cataputa? Cerdeza or Cuarzo? What does culapso or bacilar refer to? At a gathering of friends and family in Mexico City last night, we enjoyed to tears [...]
A few days ago I was asked several questions about the future of advertising. I suppose that after more than 30 years in it, the journalist had a reasonably good basis for assuming that I would respond with arguments and insight from [...]
When it comes to musical talent, Costa Rica is an exciting scene of revelations. Its geography of just a few square kilometers, just a little over 51,000 square kilometers of land, bears no relation whatsoever to the quality and quantity of music [...]
