2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Mauricio; a spiritual retreat in […]
Richard St. John compiles in this 3 minutes and 40 seconds video, the result of seven years of research among successful TEDsters to learn how to succeed in life. Don’t miss it.
How many more examples do we need to understand it? In this blog alone it would be hard to count the examples of music as the main emotional connector. Del Campo’s Summer Theme, Nike’s I feel pretty and Suda el Jamón, the [...]
Just a brief note to congratulate the founders of the new creative school, La Comunidad Clandestina, Yorsh, Daniel and company, whose web address is: https://clandestinacr.blog.com/. By its fruits we will know it better, at its time and pace. When you click on [...]
“We human beings are biologically loving beings as a feature of our evolutionary history. This means two things: the first is that love has been the central emotion preserved in the evolutionary history that gave rise to us since some five to [...]
We are so convinced that we live in the Switzerland of the Americas that many do not want change or NAFTA. We live such a pure life, that there is no shortage of those who have no interest in competition, legitimate self-improvement, [...]
If you don’t like something, say so. If you have a contribution, say so. If you find me in error, wrong or stupid, say so. And if you think it’s okay, whatever you want to say, you can say it here in [...]
We are often asked for garbage, and this is what we give. It is very sad. However, there is a light on the horizon and here is a clue. In an interview in Adlatina published today with Tony Granger, chief creative officer [...]
They say that rings are obnoxious, unless you’re in it! And because of this, possibly some may feel a certain reaction in their guts towards this advertising agency called, precisely, La Argolla. They started with rebelliousness and have not given it up, [...]
After judging some 400 advertising pieces of the Ojo de Iberoamérica, and having seen some 1,500 more, I have some anxiety and concern, because we have a long way to go. Not only are we far from Argentine creativity, but we are [...]
There is no one who is unaware of the fierce and predatory competition among advertising agencies in the country and around the world. It would seem that the time of ladies and gentlemen has passed and it has become, as they say [...]