2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Mauricio; a spiritual retreat in […]
We all want success and fame. We want to be admired, respected and even applauded. Right? On a Volcano, in Cannes, Hollywood or in a public square, on stage or at home. Yet, when someone asks: Who has achieved real success, few [...]
Since Volcano hasn’t happened yet, I don’t have much new to tell you. What I can think is that it will be the prelude to a pitched battle next year for several reasons. If we consider this week’s competition, we could expect [...]
“Start at the end and work your way back to the beginning” is Andrew Stanton’s summary of storytelling. With English subtitles, I think you will want to apply his ideas every time you are going to speak in public, give a presentation, [...]
The COMUNIDAD de Empresas de Comunicación Comercial de Costa Rica presents the Pellizco y su Volcán. It is the local championship of advertising and commercial creativity, as the first Central American stage in the direction of the world. For sure we will [...]
Every fool with his or her own theme. I neither judge nor criticize, but applaud the important thing that is important to each one. It is not a question of more or less, nor if it is or not. What is important [...]
It’s 5:22 in the morning. I came to the kitchen hungry, thinking about putting some energy into my body before my workout. At 6:00 AM I go for 30 minutes of jogging and then 60 more in the gym with weights. The [...]
I have no idea who Marciano Durán is, except that he is a runner, he writes and shares with his video a reality that all of us crazy runners live. Until Uruguay, thanks for your message that I now copy and paste [...]
At Jazz Café Escazú at 6:00 PM on Friday, February 11, we have a date with the second Ignite Costa Rica, as part of Global Ignite Week. Quick presentations of 5 minutes, supported by 1 slide changing automatically every 15 seconds. Do [...]
It has been a wonderful experience to revisit the Sistine Chapel, now at a distance from the keyboard, also in an exquisite 360º virtual composition of impeccable quality. The distant visit has been reinvented and the first button is the proof. In [...]
Today I got an email from Alberto Quiros, partner and DGC of jotabequ that says: “Hire an agency that wins awards in Costa Rica and the world”. Obviously I was interested, I clicked and stayed a long time with the new website [...]
WYSIWYG: What you see is what you get. As you see. As it is. No more, no less. That’s the way it is.
A few days ago I came across this beautiful window. Fruit ice creams in delicious flavors and colors, presented with creativity, joy and a lot of determination, provoking a sensory experience from the first glance. Who doesn’t like ice creams? And how [...]