2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Mauricio; a spiritual retreat in […]
The B in the DDB brand is for Bill Bernbach, the most important publicist of the 20th century, and whose influence continues to be relevant. No creative advertiser or advertising client should miss this video. From DDB Latina’s YouTube channel.
Today is an exciting day for ideas worth sharing. Dr. Roberto Sasso Rojas and his Technology Research Club (which needs a new logo), presents TEDx Pura Vida for the third consecutive year. As tickets have been sold out for months, if you [...]
May Kodak’s history not repeat itself among us!
It is our mission to become the most influential agency in Central America. The vision is simple, yet bigger than us: we want to make the world a better place through advertising. Ours is a culture of inclusiveness and transparency(WYSIWYG), which fosters [...]
It’s just one detail and it makes all the difference. The meeting tent is a marvel, but even more so is how much we enjoy making things happen at Tribu. Check out a sample of emails, in this case with Viviana Araya [...]
At Tribu we made the decision to become a PPO, a Peak Performance Organization, and focus on effectiveness, in the consolidation of a team determined to grow in all areas, in an integrated and synergic way. For this reason, we hired Franklin [...]
They don’t play by the rules and have no respect for the status quo. They change things and push the human race forward. Because those people who are crazy enough to think they can change the world, are the ones who actually [...]
(Originally this was just a simple reply to Jorge’s comment on Clandestina, but after finishing it I decided to post it as a topic, see why) With your permission tocayo….. Thank you very much for your comments, good wishes and the time [...]
Today is a holiday in Costa Rica and because of this, we are not working. As a consequence, in this blog… neither am I.