2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Mauricio; a spiritual retreat in […]
We went down from 56 to 47 entries in Cannes this year, although the number of agencies participating only went from 7 to 6. At the same time, I believe that even though we have fewer pieces participating for Costa Rica, the [...]
Seis Mil Colores by our client Protecto is the case with which we will be participating in Cannes 2010. While in the other festivals we have entered a good number of pieces, in the largest and most important festival in the world [...]
Recently, I tried–really tried–to buy a book for my book club. I went online and ordered The Alchemist, by Paulo Coelho. Then, a week later, I had a free moment at work, and I thought, Oh, I should order that book club [...]
March 2010 ” Professional Woman ” Professional Woman By: Gina Buendía Vivian Fernández de Torrijos The driving force behind TRIBU DDB Panama For five years she served as First Lady of the Republic involved in the social agenda of the State. She [...]
Although predictions are already coming and going for the upcoming festival, the coincidences continue around the extraordinary work by Tribal DDB for Philips Cinema and its “Parallel Lines” by Ridley Scott Associates. Last year’s Grand Prix winner at Cyber intends to repeat [...]
<https://www.latinspots.com/website/nota.php?notaid=21167> (23/04/10). El Taier, one of the most creatively recognized agencies in Guatemala joins Tribu DDB, forming El Taier/Tribu DDB (Guatemala) and, thus, consolidating the service structure of DDB Latina in Central America, which already has offices in Costa Rica (Tribu DDB [...]
When I was offered the cover of the first issue of Ego, several years ago, I had no hesitation in refusing the kind offer. The name of the magazine and my unfamiliarity with its new format led me to pass up the [...]
If praying is talking to God, meditating is simply listening to Him. If you want to do it, the Frenchman Erik Satie composed a master key to do it: his Gymnopédies of 1987. To listen to God. Openhouse.
Two years ago at Tribu we edited a magazine. It was called Alma and it was made by all of us at the agency, with the particularly valuable support of Aurelia Dobles, how we enjoyed it! In those days we placed it [...]
Let’s see, you who are so educated or so cultured, what does calamitad mean? Disimolar? Cataputa? Cerdeza or Cuarzo? What does culapso or bacilar refer to? At a gathering of friends and family in Mexico City last night, we enjoyed to tears [...]
A few days ago I was asked several questions about the future of advertising. I suppose that after more than 30 years in it, the journalist had a reasonably good basis for assuming that I would respond with arguments and insight from [...]
When it comes to musical talent, Costa Rica is an exciting scene of revelations. Its geography of just a few square kilometers, just a little over 51,000 square kilometers of land, bears no relation whatsoever to the quality and quantity of music [...]