2025 has been a year of contrasts—intense, emotional, transformative. It began with a heartfelt farewell and ends with my soul wide open after the magical, peaceful family moments we usually share in Escondida. In between, there was laughter under a sky full of fireflies outside Kuala Lumpur with my grandson Mauricio; a spiritual retreat in […]
Cannes Lions 2010 Radio, Media And Outdoor Lions Juries Announced 15 March 2010 Cannes Lions are pleased to announce the members of the Radio, Media and Outdoor Lions juries. Commenting on the juries, Terry Savage, Chairman of the Festival said, “Cannes Lions [...]
Cannes 2010 Direct, PR And Promo Activation Lions Juries Announced 30 March 2010 Cannes Lions are pleased to announce the members of the Direct, PR and Promo Activation juries. Philip Thomas, CEO of Cannes Lions, said, “We are seeing more and more [...]
Cannes Lions 2010 Cyber And Design Juries Announced 07 April 2010 Cannes Lions are pleased to announce the members of the final two Cannes Lions juries to be revealed, Cyber and Design. Terry Savage, Festival Chairman, said, “In 2010 we welcome two [...]
Study uncovers secret of world’s most admired companies Engaging with employees strengthens loyalty and improves performance After the thirteenth version of the famous list of the most admired companies in the world, published annually by Fortune magazine and the Hay Group, [...]
It was fun to see a new launch at the Apple store in SoHo. Once again the lines were early, and the enthusiasm for the new iPad was not long in coming. Here’s a short video shot on iPod Nano and edited [...]
December 14, 2009 COLOMBIA | PRESIDENT OF THE WEEK Arnau: “There is always something pending; in our case, to bring a Cannes Lion next year”. Recently named Creative Agency of the Year at the Nova Festival, which took place last November, DDB [...]
The remarkable and competent government authorities have reported that the new country brand, Esencial Costa Rica, was achieved with a process that began in 2008 and whose cost amounted to $650,000 dollars. Therefore, the first thing I must say is that by [...]
The creative advertising world applauded “ The Most Popular Song” at Cannes 2012, awarding it Lions and a Grand Prix. Because a simple idea can be powerful enough to influence a country, make a difference and contribute to making it a better [...]
A few days ago I published a note that claims that creativity that wins at festivals is 7 times more effective, according to the Gunn Report. That is to say, advertising creative awards, such as Cannes, Ojo, Volcán or Pregonero, nowadays have [...]
First of all, I remind you of Zanders’ rule #6: don’t take yourself too seriously. Then, the question always jumps to a simple “and what are the first 5 rules?”. The answer then is to be expected: they don’t exist and it [...]
Every day, advertising influences the world intensely, profusely and repeatedly with creative ideas to change the world. The Cannes Lions International Festival of Creativity and the Bill Melinda Gates Foundation know this, and have teamed up to promote the use of creativity [...]
If you are not, let’s assume that you are among the general public, and not a puclicist, advertiser or any media or digital media. So, with everyone leveled up as busy people going about their happy lives, is there anyone out there [...]
