“I Am Not Creative”

Born With Handfuls of Talent Throughout the years I have accumulated a good deal of pain after hearing the excessive repetition of the statement: “I am not creative”. A consequence of our surroundings, our education system, upbringing at home, other variables, or bits of all of them. From any possible standpoint, it is by no means […]
Uberize Your Business Before it Becomes ‘Kodakized’

To Uber or Not to Uber? I’ve only been in the country a few days in the past few weeks, so I’ve observed from a distance the complaints by taxi drivers against Uber. However, I feel it be useless because of the human drama created by the lack of knowledge and the useless effort it […]
Guatemaya is Only One Letter Away

The Birth of an Idea Today, Guatemala is living one of the toughest moments in its history, only a few days away from its upcoming and consequential elections, alongside corruption scandals that implicate President Pérez Molina. The uncovering of a network of customs fraud is accompanied by an unending wave of thousands of violent deaths […]
Migrating Tribe

A Story of Evolution Some 28 years ago, I began what today is known as a startup, loaded with technology, creativity, and dreams, amid the challenges involved in carving our place among 50 advertising agencies. From a room in my parents’ house where we installed a couple of Macintoshes, a laser printer and all the […]