Cannes Lions one month away from takeoff
The next Cannes Lions Festival is just around the corner, so the tension is building, suitcases are packed, hotels are crowded with reservations and the brand world is preparing for a particularly important edition. After the depression that can be explained by a global crisis, 2011 is expected to be a festival with all the […]
Art & Copy to understand my legacy (4)
Last night I finally put play on the AppleTV and started watching a movie I downloaded a few weeks ago – Art Copy, by Doug Pray. I thought I’d abandon it at minute 5 or 10, only to find that I couldn’t let go until the final subtitles. Because if you’re in advertising or branding, […]
George, we did it
Today I received an email from Bernal Esquivel, Director of Strategic Planning at Tribu DDB and great friend, with a picture and a mega ultra super super hyper hyper bati meaningful message: George, we did it! I burst out laughing with the photo (I guess I should say a hahahahahahahahaha) and a huge joy (I […]
We won Movistar
Today we finally received the signal we were waiting for: it’s official. Movistar, our new big client has chosen us to be their creative partner in Costa Rica for an unprecedented launch in the country. Although until just a few weeks ago… this seemed impossible. We came in last to the competition, as we were […]