AS NO ONE HAS EVER DONE BEFORE

We are one among more than 6 billion and at most we will live 100 years. Among so many people and in such a short time, is there anyone out there who is truly willing to go unnoticed? Seriously and simply, is there anyone who would rather live and die if they had not existed? […]

IT IS NECESSARY TO FOCUS ON THE CUSTOMER

It is necessary to focus on the customer and bring her into the creative, innovative and courageous search for powerful emotional connections between the consumer and her brand. The paths taken are shared and therefore not differentiating. The more clients are convinced of the need to separate us from the safe path, the more they […]

PHOTOS TAKING PHOTOS

Big cities give you great opportunities, like this photo that turned a wait into an outdoor session of simple fun. With only 20 sample images of many more I took of people taking pictures, here are a few that show you how simple and sincere a time of deep joy and gratitude can be. From […]

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